Most people forget that a video has one job: to sell. That’s where I start. I’m Joanna, a mom and UGC creator. I film honest, vertical videos for family, wellness and premium travel brands, from boutique hotels to business-class flights.
Prefer to email directly? manikowskajoanna@gmail.com
Many brands already have beautiful visuals and a loyal audience. What’s often missing is one moment: the one where the viewer understands why this product was made for them. That moment is what I work on.
Instead of showing everything, I pick one feature that captures the character of the product, like “folds with one hand” or “won’t leak in your bag”. I tell it calmly, with an eye for detail, the way a trusted friend would recommend it.
One idea the viewer will remember and repeat.
The product in a real scene, not a line from a brochure.
A calm invitation to buy, not a hard sell.
Joanna Manikowska · mamaI’ve been making Reels about motherhood and healthy living for years. Two of them passed 370K views, because I know what stops the scroll: honesty, pace and the very first second.
Day to day I show motherhood unfiltered: the kitchen, walks, chaos and small hacks. That’s why my videos feel like real life, not an ad, and why they work.
I record natively in Polish, German and English, so brands in Poland, Germany and English-speaking markets get a video that sounds like it was made by a local.
Write: manikowskajoanna@gmail.com
One video, one story, and every selling point shown in action. No spec sheet needed.
A short, warm clip that shows a real kitchen moment and one idea parents can try the same day. Natural light, a real toddler and nothing staged.
The product in a real bathroom: from opening the jar to first impressions and use on the face. No filters, no miracle promises.
First impressions, real reactions, packaging details. Short and unscripted.
Your product in everyday life, with results and an honest opinion.
Your product woven into a morning, a walk or bath time.
3 steps, a text hook and captions. Ideal for educating customers.
One video, three different openings for A/B testing in ads.
Business class, boutique hotels, the guest experience: views, details, calm. Photo and video.
You send the product and a brief, or give me creative freedom.
I pitch the hook and script. You approve before I film.
9:16 video, captions, sound design, no watermarks.
Full-quality files plus 1 revision included.
Send a brief to: manikowskajoanna@gmail.com
Send a brief, write to me →Quotes and questions: manikowskajoanna@gmail.com
Percentages apply to the package price. I prepare each quote individually, usually within 24 hours.
Covers of the top Reels from @joannamanikowska.mama
Every project has a short agreement: scope, deadline, payment and license. A sample is below in Polish and English.
I keep the copyright; you receive a license for the agreed scope, channels and term.
Yes, for +40% per 30 days (Spark Ads, whitelisting). Paid use is priced separately from organic use.
One round included. Extra rounds by prior agreement.
Invoice or bank transfer; 50% upfront on larger packs, the rest on delivery.
Email me or DM me on Instagram with your brand and product. I’ll reply with a first video idea.